Social Media Marketing
These platforms dominate the attention of your customers (whether you like it or not ).
Our team of social experts will help you reach them
with result driven campaigns across today’s major platforms!
It pays to be social.
“Social media” is the internet and the internet is mobile. The typical customer is rarely more than 2 feet from their phone and quite literally has the world at their fingertips! They’re using platforms like Facebook, Instagram, Pinterest, and YouTube to connect with brands, find and compare products, share recommendations with friends, and get questions answers virtually instantly. Sure, these social networks are gigantic, but there’s power in numbers; with nearly global participation it’s difficult to find a niche that doesn’t have a prolific online community talking about and searching for brands like yours. Without a consistent presence on the platforms your customers are using every day, you’re leaving easily reachable dollars on the table.
SOCIAL MEDIA USERS
ACCESS SOCIAL MEDIA ON
AD SPEND BY 2018
USE SOCIAL MEDIA MARKETING
Don't have time to be social? We can help.
Our experienced team lives & breathes this stuff. Whether it’s building, maintaining, and growing communities on social networks, creating relevant content that drives tangible business results, or crafting effective online marketing campaigns on the leading platforms… we can do it all. There’s no industry or niche this doesn’t work for, it just takes a smart strategy and a little TLC❤️ to move the needle forward in your business.
We’ll help you craft a goal-oriented social strategy geared towards connecting with potential customers and converting them into leads or sales. A strong offer and ad strategy is the critical first step!
We’ll strategize, create, run, monitor, analyze, and optimize your paid efforts across the leading social platforms. Phew! Plus, we’ll help you scale your campaigns once we prove positive results.
Metrics That Matter
We’ll create & explain campaign analytics and tie our paid advertising efforts to tangible business results. Of course we’ll track likes and engagement, but it’s leads, sales, and conversions we’re after.
Facebook: Most Popular
With nearly 2 billion monthly active users and 65% of users logging in daily, Facebook’s global dominance, massive pool of data, and robust advertising options make it the #1 platform for business growth. For most businesses, this should be where you start your journey of paid social media marketing. Learn more >
SPEND AN AVERAGE
OF 20 MIN OR MORE
Instagram: Fastest Growing
Since Facebook owns Instagram, marketers are able to take advantage of the same high-level targeting opportunities on both platforms. With features like live video, Instagram ‘stories’, powerful hashtags, and multi-image posts, this visual and attention-demanding app is the perfect fit for businesses looking to showcase products, take customers behind the scenes, or build local awareness. If your business doesn’t yet have an account on the platform, we highly recommend creating a business profile and laying claims to your brand’s name. Cultivating community organically still works well, but proactively running ads to a highly relevant group of users is a massive opportunity for business to maximize their return for every dollar spent.
TO CONNECT WITH BRANDS
REVENUE IN 2017
USE INSTAGRAM FOR MARKETING
Pinterest can be game-changer for brands selling products or creating content geared towards females. The pool of male users continues to grow annually, but this platform is still very heavily lady dominated. Whenever clients ask us why Pinterest should be a part of their social media marketing strategy we always say the same thing: Pinterest is the only platform where the content you publish only improves over time. Unlike Facebook, Instagram, and Twitter – which operate in a ‘newsfeed’ format – pins are highly searchable and are inherently viral. As users find and share your content, it’s shared with their audience and begins to rank higher as it racks up re-pins. Because it’s so easy to find and save products or content to organized “boards”, users are 10% more likely to complete an online purchase when referred by Pinterest content. With rapidly evolving opportunities for advertisers, you can be sure your content surfaces for relevant search terms.
OVER GOOGLE SEARCH
VALUE FROM PINTEREST
USE PINTEREST TO PLAN
OR MAKE PURCHASES
YouTube: Better Than TV
Video – in one form or another – is quickly becoming the cost of entry to being relevant across multiple platforms. Although Facebook, Instagram, Snapchat have integrated video into the user experience, YouTube still remains the king of online video racking up 5 billion video views every single day. Marketing on YouTube takes more than just the “if you build it they will come” approach. We can you use your video (or help you create one!) that drives real business results like leads, optins, and sales.
MORE 18-49 YR OLD
REACH THAN ANY
US CABLE NETWORK
OF VIDEO VIEWS
Our approach with clients:
1 - Strategy & Setup
We’ll learn about your business, your customers, your goals, and exchange any relevant credentials to make social account and campaign setup as efficient as possible.
2 - Content & Offer Creation
This is the most important step. Without the right content and offer to attract qualified customers our efforts will be a loss from the get-go. Luckily, this is our bread & butter ✌️.
3 - Engage, Promote, & Learn
We’ll build credibility, drive traffic to your website, and analyze & learn along the way. Staying up to date on trends and keeping your brand at the forefront is key here.